Email MarketingMarketingAutomation

MailerLite

Simple, affordable email marketing

4.7/ 5
Starting at Free up to 1,000 subscribers, paid from $9/month
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What is MailerLite?

MailerLite is simple, affordable email marketing. MailerLite is the best budget-friendly email marketing platform, offering a generous free plan and affordable pricing as you grow. Starting at $9/month, it's best for budget-conscious sellers wanting quality email marketing.

Our Honest Review

MailerLite is the best budget-friendly email marketing platform, offering a generous free plan and affordable pricing as you grow. With a clean, modern interface and solid automation features, MailerLite gives you 80% of what expensive platforms offer at 20% of the cost.

What Works

  • Most generous free plan - 1,000 subscribers, 12,000 emails/month
  • Lowest pricing - $9/month for up to 1,000 subscribers on paid
  • Clean, modern, intuitive interface
  • Strong automation features even on free plan
  • Landing pages and websites included
  • Excellent deliverability rates
  • Digital product selling capabilities
  • No daily sending limits on free plan

What Doesn't

  • Fewer integrations than major platforms
  • Less robust analytics than Klaviyo
  • Limited e-commerce specific features
  • Smaller template library
  • Support primarily email-based (no phone)

Key Features

Email marketing and automation
Drag-and-drop email editor
Landing page builder
Website builder
Signup forms and popups
A/B testing
Segmentation and personalization
Digital product delivery
Email surveys and quizzes
Auto-resend to unopens
Template library
Basic e-commerce integrations

Best For

MailerLite is particularly well-suited for:

  • Budget-conscious sellers wanting quality email marketing
  • New shops building their first email list
  • Sellers wanting modern interface without high cost
  • Digital product sellers (MailerLite can deliver files)
  • Small to medium shops (under $5K/month revenue)

Ready to Try MailerLite?

Free up to 1,000 subscribers, paid from $9/month - See if it's right for your business

Visit MailerLite

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Testing & Review Disclosure

This review is based on hands-on testing of MailerLite. We tested the tool with real shop data and use cases. Links to MailerLite are affiliate links - if you purchase through our link, we may earn a commission at no extra cost to you. This doesn't influence our review or ranking.